WASHINGTON (AP) -- Injecting a rare shot of bipartisanship in the nation's contentious health care overhaul, the Obama administration Thursday cleared four Republican-led states to build their own consumer-friendly insurance markets.
With open enrollment for millions of uninsured Americans just nine months away — Oct. 1, 2013 — the four GOP-led states became part of a group totaling 17 states plus Washington, D.C., that have gotten an initial go-ahead to build and run insurance exchanges. Seven were approved Thursday.
Significantly, the list also included California, which has nearly 7.5 million uninsured residents, more than any other state. Democratic-led California was an early supporter of President Barack Obama's health care law and had been working diligently on its plan.
Insurance exchanges are not something consumers are familiar with.
"Most people don't really know what those words mean, but that's OK," said Rachel Klein, executive director of Enroll America, a nonprofit trying to educate the public about new benefits under the federal health care law. "What they really need to know is that there's going to be a new way to buy health insurance."
The new marketplaces are supposed to take the confusion and anxiety out of buying private health insurance for individuals and families who buy their coverage directly. Exchanges are meant to have the feel of an online travel site, an Expedia or Orbitz.
Exchanges will also offer some relief from sticker shock. Under the new law, about 8 in 10 customers in the new marketplaces will be eligible for income-based federal aid to help pay their premiums.